ShortPixel Image Optimizer — Optimize Images, Convert WebP & AVIF v6.4.0

**🚀 The Ultimate Image Optimization Plugin for WordPress**

⚡ Boost your site’s speed instantly! Optimize images and PDFs with one click, bulk compress to WebP and AVIF, use lazy loading, and resize images.

Increase your website’s SEO ranking, number of visitors, and ultimately your sales by optimising any image or PDF document on your website.

The ShortPixel plugin is a lightweight, user-friendly, install-and-forget solution for image optimization.

It is designed to work with any website type, whether it’s a small blog or a large WooCommerce-powered online store with tens of thousands of products.

Additionally, it’s an excellent choice for agencies, offering unlimited image optimization credits for a flat monthly fee.

**🎬 Ready for a Quick DEMO of our Top Image Optimization Tool?**

Test our plugin here.

Make an instant image compression test of your site or compress some images to test our optimization algorithms.

**💡 Why is ShortPixel the best choice for image optimization or PDF compression?**

**🆕 New! Brand new AI features**

• AI Image Upscale (2x, 3x, 4x) — Upscale smaller images with high-quality AI upscaling, perfect for retina displays and crisp visuals.

• AI Background Removal — Instantly remove image backgrounds with one click, great for clean product photos or transparent assets.

• AI Image Titles — In addition to ALT text, captions, and descriptions, you can now generate smart image titles using AI for better SEO.

• Bulk Remove AI Data — Easily clear all AI-generated image SEO data in one go.

**🆕 New! Freshly added AI Image SEO features**

• AI-powered image SEO – Automatically generate ALT text, captions, and image descriptions for all your images.

• Bulk mode – Mass-generate and update details for all your images.

• Preview mode – Test and fine-tune AI results before applying new ALT texts and descriptions in bulk.

• Multilingual – Support for 100+ languages.

• WooCommerce – Seamless support for WooCommerce product images.

• Unlimited credits – AI-generate image titles, captions, and more with our Unlimited plan.

• Accessibility – Improve website accessibility by generating all the necessary metadata for each image.

**Freshly added features**

• Compress WebP images – ShortPixel now also smartly compresses all your existing WebP images.

• Added support for serving CSS, JS and fonts from our global CDN.

• Save & Restore option for all settings – ideal for agencies and users managing multiple websites.

• Decide whether AI bots can use your images for machine learning (ML) training, or block them entirely.

• You can now exclude images from optimization based on their upload date, perfect for skipping older or already optimized media.

• Filter and select images in bulk using date-based criteria, giving you precise control over what gets optimized and when.

**🌍 Faster Websites for Global Audiences**

The ShortPixel plugin now includes a built-in global Content Delivery Network (CDN). This powerful feature ensures that ShortPixel-optimized WebP and AVIF images, as well as your website’s CSS and JavaScript files, are delivered quickly and efficiently to any location worldwide, minimizing delays and improving load times.

By leveraging this built-in solution, you enhance the user experience, reduce server strain, boost SEO performance, and simplify website management — all with minimal effort.

**📸 Resize and Compress Images Without Losing Quality**

• Popular plugin with over 300,000 active installations – according to WordPress

• Compress JPG (and its variations: JPEG, JPEG 2000, JPEG XR), PNG, GIF (still or animated) images, and also PDF documents.

• Option to automatically convert PNG to JPG if that results in smaller images (ideal for large PNG pictures).

• CMYK to RGB conversion.

• Progressive JPEG is used whenever it leads to a smaller image.

**🌟 Lossy and Lossless image compression**

Both Lossy and Lossless image compression are available for the most common image types (JPG, PNG, GIF, WebP, and AVIF) plus PDF files.

We also offer Glossy JPEG compression which is a very high-quality lossy optimization algorithm. Especially designed for photographers or for high-quality product pictures.

Optimized images lead to a better user experience, improved PageSpeed Insights or GTmetrix results, higher Google PageRank, and more visitors.

**🔄 Convert WebP and AVIF Formats**

• Option to automatically convert JPEG, PNG, or GIF to WebP and AVIF for better performance and improved Google ranking.

• Automatically optimize your existing WebP files with ShortPixel’s SmartCompress algorithm.

• Animated GIFs can be automatically converted to much smaller animated WebP or AVIF files.

• Option to include next-gen images (WebP and AVIF) in front-end pages with a single click using the tag.

**📦 Bulk Image Optimization and Background Image Processing**

• New! With ‘Background mode,’ images can now be optimized without needing to keep a browser tab open.

• Easily ad...